News

You’d be hard pressed to find an agency which has landed their clients in such a massive and diverse number of publications across all platforms. Our clients and their products have been featured in everything from the tiniest local daily newspaper (yup, they still exist!) to world-leading, iconic titles like the New York Times, Wired, Business Insider, Runner’s World, Women’s Health, Popular Science and so many more.

SIMBOL Communications in the Media

Total potential media impressions per client for stated date range

Hustle Bike labs

MEDIA HITS

2022 – JUNE 2023

6.8 BILLION

Hustle Bike labs

MEDIA HITS

2022-JUNE 2023

87 MILLION

Hustle Bike labs

MEDIA HITS

2022 – JUNE 2023

15 MILLION

Archer Components Logo

MEDIA HITS

2022 – April 2023

7.5 BILLION

Kitzuma Logo

MEDIA HITS

2021 TOTAL

10 MILLION

Hustle REM Logo

MEDIA HITS

OCTOBER 2021 – JUNE 2022

3.5 MILLION

Leon Cycle Logo

MEDIA HITS

FEBRUARY – JUNE 2022

45 MILLION

The Ride Bikes Logo

MEDIA HITS

AUGUST 2021 – JUNE 2022

94 MILLION

 Current SIMBOL Communications
Clients in the Media

Kitzuma Logo
Kitzuma Logo

New Atlas – ENVO Aims for Maximum Versatility

Gear Junkie – The SUV of e-Bikes

Clean Technica It’s Like an Electric Go-Kart

Bicycle Retailer CABDA Opens

BikeRumor – Cruising Vancouver in ENVO’s VEEMO

Kitzuma Logo

PEZ Cycling – Holiday Gift Guide

New Atlas – Suweeka Bike Lifter 

Bike World News Suweeka Taking Pre-Orders

Expedition Portal Overlanding News of the Week 

Kitzuma Logo
The Ride Bikes Logo
Kitzuma Logo
Lizard Skins logo
Hustle REM Logo

MTBR Hustle in Mtbr’s 2021 Sea Otter Tech Round-Up

Mountain Bike Action Youtube Sea Otter Classic 2021 Review of Hustle

Electric Bike Report – 2021 Sea Otter Day 2 – The Coolest Things We Saw

SIMBOL PR Media

AUGUST 2020

Greyp – CleanTechinca – Greyp Finally Brings Its Tech-Forward Supercharged E-bikes To The US

Lizard Skins – Safe Road – Top 12 Best Handlebar Tapes Just For You – 2020 Reviews

Lizard Skins – Sportsandoutdoors.reviews – 10 Best Handlebar Tapes for September 2020

SIMBOL PR Media

JUNE 2020

Archer Components – Bike World News – Archer D1X Trail systems does wireless shifting on a budget

Archer Components – Gear Patrol – The Ultralight Mountain Bike Proves Every (Missing) Pound Counts

Archer Components – Triathlete – Unboxed: Archer D1x Wireless Trail Electronic Shifter

Greyp – MSN.com – Rimac’s bicycle unit launches Internet-connected Greyp G6 e-mountain bike

Greyp – SGB Media – Greyp Bikes Officially Launches in U.S.; Tech-Forward E-MTB’s Now Available

Greyp – Outdoor Sportswire – Greyp Bikes Officially Launches in US; Tech-Forward E-MTB’s Now Available

Greyp – Endurance Sportswire – Greyp Bikes Officially Launches in US; Tech-Forward E-MTB’s Now Available

Greyp – Malakye  Greyp Bikes Officially Launches in US; Tech-Forward E-MTB’s Now Available: Award-winning European E-MTB brand combines trail-capable spec with on-board tech, 4G connectivity

Greyp – New Atlas – Review: The Greyp G6.1 is a techno-warship of an ebike

Greyp – Sicklines.com – 2020 Greyp Bikes Available in the USA – G6.1 G6.2 G6.3 e-MTB – Cellular Connected Bikes

Greyp – Gear Patrol – Croatia’s Elon Musk Launched an Electric Mountain Bike, and It’s Insane

Greyp – The Drive – I’m Testing a $9K Electric Mountain Bike Designed by Mate Rimac. What Do You Want to Know? The electric hypercar whiz also makes e-assist mountain bikes. 

Greyp – Autoblog.com – Rimac’s bicycle unit launches Internet-connected Greyp G6 e-mountain bike. It can plot out your navigation and take a panoramic selfie for you.

Lizard Skins – Bicycling.com –  The 11 Best Handlebar Tapes, Whether You’re Riding On-Road or Off

Lizard Skins – Road Bike Action – What Are The Best Handlebars For Gravel Riding?

Lizard Skins – Pez Cycling News – Gear Break: Clothing, Wheels, Shoes, L’Eroica, Bar Tape and Masks

Lizard Skins – Scared Stiff Reviews – Lizard Skins Launches New DSP Grip for the Gaming Industry – Breaking News

SIMBOL PR Media

MAY 2020

Archer Components – Singletrack.com – The Archer D1x Trail Can Add Electronic Shifting to Any Bike

Lizard Skins – The  Geeky Cyclist – The 8 Best Handlebar Tapes in 2020

Lizard Skins – Road Bike Action – Lizard Skins Bar Tape

SIMBOL PR Media

APRIL 2020

Archer Components – Gear Junkie – Emerging Gear

SIMBOL PR Media

MARCH 2020

Greyp – Gear Junkie – Greyp G6 Series E-Mountain Bike

SIMBOL PR Media

FEBRUARY 2020

Archer Components – Elevation Outdoors – 24 Hours in the Old Pueblo

Archer Components – Gear Institute – Race Report – The 24 Hours in the Old Pueblo 2020

Archer Components – New Atlas – D1x Trail electronically shifts “old school” derailleurs

Archer Components – Bike Mag – Archer Components D1X Trail Electronic Shifting

Greyp – Bicycle Retailer – Greyp E-Bikes Hires SIMBOL Communications as PR Agency of Record

Greyp – SGB Media – Greyp E-Bikes Hires Simbol Communications PR Agency Of Record; Renowned European e-Mtb Brand To Launch U.S. Operations In April

Greyp – Malakye – Greyp E-Bikes Hires SIMBOL Communications as PR Agency of Record: Popular European e-mtb brand to launch US operations in April

Greyp – Cycle Volta – Croatia’s Greyp Ebikes Set For US Launch At Sea Otter

inov-8 – Gear Junkie – The Best Workout Shoes for the Gym 2020: F-Lite G 300

Hustle Bike Labs – Gear Institute – Race Report – The 24 Hours in the Old Pueblo 2020

Hustle Bike Labs– New Atlas – REM is the Latest Take on Magnetic Bike Pedals

Hustle Bike Labs – SGB Media – Hustle REM Pedal System Takes Home Multiple Awards at OR, Beyond

Hustle Bike Labs – Elevation Outdoors – 24 Hours in the Old Pueblo

Hustle Bike Labs – Dirt and Sol – Hustle Bike Labs: New Magnetic ‘Clipless’ Pedals

Hustle Bike Labs– Singletracks.com – Hustle Magnetic REM Pedals Attract Opposite Qualities of both Flat and Clipless Pedals 

inov-8– Men’s Journal – Best Waterproof Running Shoes to Power Through Wet Weather

Archer Components– Cycle Volta – Archer Components D1x Trail Shifter Review

Hustle Bike Labs– Outdoor Retailer – 2020 Innovation Award Winners: Hustle REM Pedals

Archer Components– Gear Institute – Outdoor Retailer Best New Gear Awards: Archer D1x Trail

Hustle Bike Labs– Gear Junkie – ‘Best in Show’ Winter Gear : Outdoor Retailer 2020 Hustle REM Pedals

SIMBOL PR Media

JANUARY 2020

Archer Components – Cycle Volta – Archer Components D1x Trail Shifter Review

Archer Components – Voice Magazine – The Voice 50

Archer Components – Gear Institute –  Outdoor Retailer Best New Gear Awards

Archer Components – Pez Cycling – Gear Break – The Best And The Different!

Hustle Bike Labs– Voice Magazine – The Voice 50

Hustle Bike Labs – The Daily – Outdoor Retailer

Hustle Bike Labs  – SGB Media –Hustle Bike Labs Launches Website; Finalist In OR Innovation Awards

Hustle Bike Labs  – Outdoor Retailer – Winners Unveiled for Second Annual Outdoor Retailer Innovation Awards

inov-8– Trailspace – Top 16 Gear Reviews of 2019

Lizard Skins- Mountain Bike Action Magazine – Lizard Skins Machine Grip

SIMBOL PR Media

DECEMBER 2019

Lizard Skins– Pez Cycling News – Holiday Gift Guide

Hustle Bike Labs– Outdoor Retailer – Finalist Announced for Second Annual Outdoor Retailer Innovation Awards

inov-8– Runner’s World – For Strength and Speed You Need to Lift: F-Lite 235 V3

Runderwear– Runner’s World – Most Supportive Sports Bras for Running

Archer Components– Mountain Bike Action Magazine – Archer Components D1x Trail Electronic Shifter

inov-8– Gear Junkie – Gear Junkie ‘Gear of the Year’ 2019

Archer Components– Outdoor Retailer – Finalist Announced for Second Annual Outdoor Retailer Innovation Awards

SIMBOL PR Media

NOVEMBER 2019

SIMBOL PR Media

OCTOBER 2019

Lizard Skins– Outdoor Sportswire – Lizard Skins Continues Outdoor Trail Grant Program

Runderwear – Outside Magazine – The Best Men’s Running Gear of 2020

MBT – Oxygen Magazine – Shoe Roundup Walking

inov-8 – SGB Media – Conversation with Michael Pierce, COO, inov-8 

Archer Components – The Inventory – Archer Made a More Affordable Electronic Bike Shifter

SIMBOL PR Media

SEPTEMBER 2019

MBT – Men’s Journal – Recovery Shoe

Archer Components – Gear Institute – Affordable Option for Adding Electronic Shifting to any Bike

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inov-8 – Oxygen Magazine – Shoe Round-Up Functional Cross-Training

Lizard Skins – Riding Gravel – Lizard Skins Aramus Elite Gloves: Quick Review

Reggie Cycling Apparel – Outdoor Industry Association – Reggie Ramble Gravel Grinder

Runderwear – SGB Media – Perfect Fit Promise

SIMBOL PR Media

AUGUST 2019

Runderwear – Bustle – The 4 Best Running Shorts to Prevent Chafing

Lizard Skins – Road Bike Action – 120 Miles to Nowhere

MBT – Medium – It’s Not too Late to Wear these Comfy Stylish Sandals

Archer Components – Gear Patrol – This is the Cheapest Way to Upgrade Your Bike in a Big Way

inov-8 – Mud Run Guide – Ultimate Hike/MTB/RD Shoes: inov-8 Roclite G 370

SIMBOL PR Media

JULY 2019

Reggie Cycling Apparel – Feed the Habit – Reggie Does Bike Kits Their Way

inov-8 – Men’s Health – Outdoor Awards The Best Trail Running Shoe (Muddy Terrain)

Runderwear – Feed the Habit – Review: Runderwear 5″ Boxer Briefs

inov-8 – Runner’s World – The 11 Best Running inov-8 Running Shoes

SIMBOL PR Media

JUNE 2019

Inov-8 – Gear Flogger – Roclite 345 GTX

Runderwear – Men’s Journal – Next Level Undies

Reggie Cycling Apparel – PEZ Cycling News – Reggie Kit Ride on the Wild Side!

MBT – Inside Outdoor – MBT Simba ATR

SIMBOL PR Media

MAY 2019

inov-8 – Outside Magazine – Best Ultralight Boot Roclite 345 GTX

Lizard Skins – Bike Radar – Best New Bikes and Gear

MBT – Bustle – Best Athletic Shoes for Walking

Reggie Cycling Apparel – Active Gear Review – Reggie Bike Kit Review

Runderwear – Hello Giggles – Best Plus-Size Sports Bra

SIMBOL PR Media

APRIL 2019

Reggie Cycling Apparel – Open Air Life – Spring 2019 Cycling Gear Guide

inov-8 – Trail Runner – Editor’s Choice Roclite 275

TIME – Road Bike Action Magazine – TIME ATAC XC 12

Lizard Skins – Desert News – Lizards Skins Helping Pros Keep a Grip on Their Game

Runderwear – Runner’s World – Best New Running Underwear for Women and Men

SIMBOL PR Media

MARCH 2019

inov-8 – Gear Junkie – Best Trail Running Shoes for Women 2019

TIME – Gear Patrol – Finally, This Cycling Company is Making Shoes (Again)

Runderwear – Runner’s World – How These Guys are Trying to Change the Running Underwear Game

Reggie Cycling Apparel – Outdoor Sportswire – Reggie Cycling Apparel Hires SIMBOL Communications as PR Agency of Record

Lizard Skins – Mountain Bike Action Magazine – Buyer’s Guide Macaskill Grip

inov-8 – Runner’s World – You Don’t Have to Choose Road or Trail Running in the Parkclaw 275 Knit

SIMBOL PR Media

FEBRUARY 2019

Stunt Puppy – Trailspace.com – Stunt Puppy Puff Doggy Review

TIME – Pink Bike – Time Announces New ‘Speciale 8’ Enduro Pedal

inov-8 – Trail Runner Magazine – Vest in Show, Editor’s Choice 

TIME – Mountain Bike Action Magazine – Ultimate Pedal Guide

Runderwear – Men’s Journal – The Essential Ski Gear for Far North Adventure

Stunt Puppy – Inside Outdoor Magazine – Product Market Showcase Stunt Puppy Subwoofer

inov-8 – Runner’s World – inov-8 RocLite 290 is a Shoe for Trails Only

SIMBOL PR Media

NOVEMBER 2018

Time Sport – Road Bike Action – Look Keo Blade vs. Time Xpresso Pedals

Danny Shane – Pez Cycling News – Pez Holiday Gift Guide 2018 City Line & Rainer Red Bib

inov-8 – Bloomberg – Hyped Miracle Material Graphene is Realizing its Promise as ‘Pixie Dust’

Lizard Skins – Feed the Habit – Lizard Skins DPS 1.8mm Bar Tape Review

Vintage Electric Bikes – ABC – Localish Best Pumpkin Pie Desserts in NYC

ArchiTec – Gear Flogger – Carson Merino Hoodie

SIMBOL PR Media

OCTOBER 2018

Vintage Electric Bikes – ABC – Localish Mike Rides to Doughnut Plant in Brooklyn

Lizard Skins – Cyclocross Magazine – Lizard Skins Bar Tape & Monitor Glove

inov-8 – Competitor Running – The Rundown inov-8 MudClaw G 260

ArchiTec – Cool Hunting – ArchiTec’s Wool-Centric “New Zealand” Collection

inov-8 – Men’s Journal – Six Awesome Running Shoes that Work on the Road, Trail & Beyond

SIMBOL PR Media

SEPTEMBER 2018

MBT – Runner’s World – Experience a Plush Ride in the Lightweight MBT Speed Mix

Lizard Skins – MapMyRun – 2018 Fall Gear Review for Road Cyclists

inov-8 – Runner’s World – 10 inov-8 Running Shoes

Vintage Electric Bikes – Elevation Outdoors – Fall Cycling Favorites Vintage Electric Cafe

inov-8 – Competitor Running – Best Road & Trail Shoes for Fall 2018

Danny Shane – Bike World News – Rigby, Shelby and Mabry Review

SIMBOL PR Media

AUGUST 2018

Vintage Electric Bikes – Electric Bike Action Magazine- Jeff Clark’s Vintage Electric Signature Cruz

Stunt Puppy – Outdoor Biz Podcast – Angela Hook, Owner of Stunt Puppy

MBT – Runner’s World – MBT Goes Mainstream with the Lighter, Sleeker Speed 2

Lizard Skins  – Mountain Bike Action – Lizard Skins Lock On Charger EVO Grips Review

inov-8 – Women’s Health – The 10 Best Winter Running Shoes

Danny Shane – Feed the Habit – Danny Shane Rigby Jersey & Shelby Bib Shorts Review

inov-8 – Runner’s World – MudClaw G 260 Has an Extra Grippy Graphene Sole for Conquering Mud

SIMBOL PR Media

JULY 2018

Vintage Electric Bikes – Bicycling – How an E-Bike Got Me Riding

inov-8 – Runner’s World –  The Inov-8 TerraUltra Uses Graphene

Time Sport– Peleton – A Time to Climb

Stunt Puppy – Gear Patrol –  10 Pieces of Gear Your Dog Needs Now

Danny Shane – Active Gear Review – Danny Shane Performance Review

SIMBOL PR Media

JUNE 2018

inov-8 -Hypebeast – nonnative & inov-8 Debut Greyed-Out Trail Runner

Danny Shane – Peleton Magazine – We Test Danny Shane

inov-8 – Gear Patrol – The 12 Best Running Shoes 2018

Vintage Electric – Gear Junkie – Makes Bike Commuting a Breeze

inov-8 – Canadian Trail Running – in0v-8 Launches Revolution

SIMBOL PR Media

MAY 2018

Inov-8 – Runners World- Hit the Trails in the Indomitable Inov-8 X-Talon 230

Vintage Electric Bikes– Hi Consumption – Vintage Electric Cruz 

Vintage Electric Bikes – Digital Trends – Badass Scrambler S ebike

Danny Shane– Road Bike Review – Danny Shane modern classic 

SIMBOL PR Media

APRIL 2018

Lizard Skins – Elevation Outdoors – The Big Extras

Inov-8 – The Wall Street Journal – How Can You Make Running Less Painful?

Vintage Electric Bikes  Stupid Dope – Old School New School

SIMBOL PR Media

MARCH 2018

Inov-8 – Outside Magazine – The Best Running Shoes of 2018

Inov-8 – Sunset Magazine – 10 Best Hiking Boots for Men

Inov-8 – Womens Running – Our Top Shoe Picks for 2018

Lizard Skins – MTBR – New MTV Grips from ESI, Lizard Skins and ODI

Snowlocals – Back Country Canada – Snowlocals knows Japan and you should too

Vintage Electric – Bicycle Retailer – Vintage Electric develops limited edition e-bike with surf legend Jeff Clark

Vintage Electric – Surfer.com – Vintage Electric and surf legend Jeff Clark partner to create signature series E-Bike

SIMBOL PR Media

FEBRUARY 2018

SIMBOL PR Media

JANUARY 2018

Awards our clients have won